Karisma bid on behalf of Tourism NT and competitively won the right to host Discover Australia, a major Tourism Australia trade familiarization exercise and training activity in Alice Springs in May 2007.

200 qualified Aussie Specialist Travel Agents from Germany, Switzerland and Austria travelled to different parts of Australia before assembling in Alice Springs for three days of operator workshops and related events.

This was an outstandingly successful opportunity that provided key front-line selling agents with an invaluable first-hand educational encounter with the NT landscape and NT tourism suppliers, especially many of the small and specialist, remote, indigenous and developing operators who might not otherwise have had the chance of such valuable distribution and sales exposure.


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